Award 1
For circulation excellence by a National Newspaper

The definitions of a national newspaper are governed by the ABC category of the publication.

The period covered by the award is the year 2008.

The category recognises circulation activity carried out throughout the whole year, 2008. One-off activities are covered in other categories. Ensure the entry is supported by a minimum of two half-yearly ABC audited year-on-year figures and an annual year-on-year figure, all excluding multiple copy sales. Other ABC figures may be provided if they help the presentation. However, ABC figures will only form a part of the judges’ decision-making process.

Whilst most activities may involve other departments, the entry should clearly demonstrate the involvement of the circulation team and great credit will be given for those entries that can show they were circulation led. However, entries where circulation played a distinct but subsidiary role will not be ruled out.

Where activity is local or otherwise targeted, sales figures certified by the Circulation Director will be accepted in addition to the full ABCs.

Where the activity is not conducive to enhanced sales figures, but is service or cost led, then letters of endorsement from the beneficiaries will be taken into account.

Entries should demonstrate how circulation has used its expertise to improve the sale of the product and to enhance the way that the publisher and other players in the supply chain work together.

Award 2
For circulation excellence by a Smaller Magazine

This award is aimed specifically at magazines of a more specialist, niche or targeted readership. The category is for titles with a circulation less than 50,000. (For entry criteria click here)

Award 3
For circulation excellence by a Major Magazine

This award is aimed at larger circulation titles, with circulation in excess of 50,000. (For entry criteria click here)

Award 4
For the most effective promotional campaign by a National Newspaper

This award will be given to the national newspaper that has run the most effective promotional campaign of 2008 in its category.

The promotional campaign can be related to a single issue or in support of a number of issues over the year.

The entry will need to show a significant circulation team contribution to the success of the promotional campaign and, if the promotion is not led by the circulation department, show clearly how they were involved and/or added value.

The promotion can be on a national or regional basis and the entry should be supported by certifiable sales figures. If these are not ABC figures, they need to be supported by an affidavit from the Circulation Director or promotional partner.

The value that the promotion brought to the publication in monetary, publicity or brand value will also be considered by the judges, ie: What were the targets? What was achieved? What was the value to the newspaper or business?

Award 5
For the most effective promotional campaign by a Smaller Magazine

For magazines with a circulation of less than 50,000
(For entry criteria click here)

Award 6
For the most effective promotional campaign by a Major Magazine

For magazines with a circulation of more than 50,000
(For entry criteria click here)

NEW AWARD

Award 7
The ACE Sustainability Award

The ACE Sustainability Award has been launched to acknowledge and reward companies or groups that have brought about improvements, or demonstrated progress on environmental and sustainable development issues. Change in activities and procedures to the benefit not only of their own company but to the improvement and betterment of our whole industry will be noted.

Details of this award can be found here.

Award 8, 9 and 10
For service and communication to retailers by:
8. A Newspaper
9. A Magazine
10. A Wholesaler

The winners of these awards will have demonstrated a major and consistent commitment to providing a high degree of service and communication to retailers for exceeding expected normal levels.

The process of selection will be as follows: Advertisements will be placed in Retail Newsagent magazine seeking response from the retail sector. The ACE judging panel will review the responses in terms of quality and content as well as volume.

Award 11
Launch of the Year

The award will be presented to a title launched during 2008 that is able to demonstrate the highest quality of circulation support. The judges will consider all aspects of the launch campaign but will be looking specifically for circulation initiatives via the newstrade and direct to consumer that have contributed positively to the title’s success.

The judges will also take into account the market sector into which the title was launched.

Award 12
For achievement awarded by an individual or team that has shown outstanding circulation innovation and ingenuity during 2008.

This award is open to individuals; groups or departments; organisations or associations.

This award is made to the individual or team employed in the circulation/distribution arena, either as a publisher, wholesaler or haulier who, in the view of the judges, has initiated and/or executed an innovation designed for short or long-term circulation growth.

Award 13
The ACE Outstanding Achievement Award

This award will be determined by the ACE Governing Committee.