|
|
Contact Us | Registration | Thursday 11 March 2010 |
| The Association of Circulation Executives | ||
Inside this section
“If we all did the things we are capable of doing, we would literally astound ourselves.”
Thomas Edison
Click here to send us a quote |
The Award Categories 2010Award 1 The definitions of a national newspaper are governed by the ABC category of the publication. The period covered by the award is the year 2009. The category recognises circulation activity carried out throughout the whole year, 2009. One-off activities are covered in other categories. Ensure the entry is supported by a minimum of two half-yearly ABC audited year-on-year figures and an annual year-on-year figure, all excluding multiple copy sales. Other ABC figures may be provided if they help the presentation. However, ABC figures will only form a part of the judges’ decision-making process. Whilst most activities may involve other departments, the entry should clearly demonstrate the involvement of the circulation team and great credit will be given for those entries that can show they were circulation led. However, entries where circulation played a distinct but subsidiary role will not be ruled out. Where activity is local or otherwise targeted, sales figures certified by the Circulation Director will be accepted in addition to the full ABCs. Where the activity is not conducive to enhanced sales figures, but is service or cost led, then letters of endorsement from the beneficiaries will be taken into account. Entries should demonstrate how circulation has used its expertise to improve the sale of the product and to enhance the way that the publisher and other players in the supply chain work together. Award 2 This award is aimed specifically at magazines of a more specialist, niche or targeted readership. The category is for titles with a circulation less than 50,000. (For entry criteria click here) Award 3 This award is aimed at larger circulation titles, with circulation in excess of 50,000. (For entry criteria click here) Award 4 This award will be given to the national newspaper that has run the most effective promotional campaign of 2009 in its category. The promotional campaign can be related to a single issue or in support of a number of issues over the year. The entry will need to show a significant circulation team contribution to the success of the promotional campaign and, if the promotion is not led by the circulation department, show clearly how they were involved and/or added value. The promotion can be on a national or regional basis and the entry should be supported by certifiable sales figures. If these are not ABC figures, they need to be supported by an affidavit from the Circulation Director or promotional partner. The value that the promotion brought to the publication in monetary, publicity or brand value will also be considered by the judges, ie: What were the targets? What was achieved? What was the value to the newspaper or business? Award 5 For magazines with a circulation of less than 50,000 Award 6 For magazines with a circulation of more than 50,000 Award 7 The ACE Sustainability Award acknowledges and rewards companies orgroups that have brought about improvements, or demonstrated progresson environmental and sustainable development issues. Change in activitiesand procedures to the benefit not only of their own company but to theimprovement and betterment of our whole industry will be noted. Initiatives could cover paper and packaging, energy saving fuels or Details of this award can be found here.
Award 8 and 9 The ACE Retailer of the Year Award has been introduced to acknowledge and reward retailers - both large and small - that have done the most, shown the greatest initiative and/or achieved the greatest results in helping to promote and sell newspapers and magazines during 2009. There are two categories and winners will be chosen from each; Independent and Multiple. 8. Independent Store Open to stores either independently owned or managed by a multiple. Judges will look at and reward those that have excelled through an innovative approach to promotions, working closely with publishers, (newspapers, magazines or both) or through close engagement with customers (or a combination of all three) in order to drive sales. The Award will be presented to the owner, manager or individual responsible for the store nominated. 9. Multiple Open to stores owned by a multiple group or promotional group. Judges will look for and reward those that have excelled through an innovative approach to promotions, working closely with publishers (newspapers, magazines or both) or through close engagement with customers (or a combination of all three) in order to drive sales. How to enter Entries are invited from publishers – both newspapers and magazines – wishing to nominate retailers. They will be asked to enter on-line by completing the simple entry form which can be found here along with further information. Award 10 and 11 The winners of these awards will have demonstrated a major and consistent commitment to providing a high degree of service and communication to retailers for exceeding expected normal levels. The process of selection will be as follows: Retailers will nominate newspapers and magazines that, through their activities and support, have offered the greatest assistance to retailers and the retail sector. The ACE judging panel will review the responses in terms of quality and content as well as volume. Award 12 The award will be presented to a title launched during 2009 that is able to demonstrate the highest quality of circulation support. The judges will consider all aspects of the launch campaign but will be looking specifically for circulation initiatives via the newstrade and direct to consumer that have contributed positively to the title’s success. The judges will also take into account the market sector into which the title was launched. Award 13 This award is open to individuals; groups or departments; organisations or associations. This award is made to the individual or team employed in the circulation/distribution arena, either as a publisher, wholesaler, haulier or service provider who, in the view of the judges, has initiated and/or executed an innovation designed for short or long-term circulation growth. Award 14 This award will be determined by the ACE Governing Committee. Criteria
Award Category 2 & 3 Criteria When submitting your entry for categories 2 or 3, please include the following:
Award Category 5 & 6 Criteria These two awards will be given to the smaller and major magazine that has run the most effective promotional campaign of 2009 in its category. The promotional campaign can be related to a single issue or in support of a number of issues over the year. The entry will need to show a significant circulation team contribution to the success of the promotional campaign and, if the promotion is not led by the circulation department, show clearly how they were involved and/or added value. The promotion can be on a national or regional basis and the entry should be supported by certifiable sales figures. If these are not ABC figures, they need to be supported by an affidavit from the Circulation Director or promotional partner. The value the promotion brought to the publication in monetary, publicity or brand value will also be considered by the judges, ie: What were the targets? What was achieved? What was the value to the magazine or business? |
|
Newsletter
Stay informed of the latest news and developments with our free email newsletter
ACE is sponsored by
|
