Our students split into three syndicates each supported by a mentor and sought to present answers to the following topics
- “The UK retail landscape is changing at an unprecedented rate. What does all of this mean for the future of retail? How are newspapers and magazines benefiting from these changes. What are the future opportunities and risks?”
- “The Newspaper & Magazines sector features a variety of promotional mechanics. How effective are these in delivering consumer and publisher value? Are the current portfolio of activities sustainable in the current market? Who are they really for? What alternative strategies could yield improved returns for all parties involved?”
- “How will the current Newstrade supply chain have to evolve to meet the changing needs of publishers, retailers & consumers?”
Course director Jim Bilton (Wessenden Marketing) described the presentations from all the syndicates as very high both in terms of content and presentation skills; however after all the audience votes were counted…………
Our Winning Syndicate
“The UK retail landscape is changing at an unprecedented rate. What does all of this mean for the future of retail? How are newspapers and magazines benefiting from these changes. What are the future opportunities and risks?”
The syndicate outlined how to embrace the change in the UK retail landscape and highlighted key areas for development
Retail Syndicate members are;
Selina Rothwell of Smiths News, Helen Seymour of Frontline & Danielle Colley of Seymour
Supply Chain Syndicate members are;
Victoria Lawman, Adam Jones, Andrew Meaking & Jenna Saines
Promotional Effectiveness Syndicate members are;
Christina Best, Emily Evans, Sandy Reddy & Joe Reilly
All presentations are available to view via our YouTube link, please scroll down the page to access the links
Our thanks
Once again this highly regarded program was only possible through the generous support of our module hosts; Smith News – Menzies Distribution – Gold Key Media – NewsPrinters – Seymour Distribution – Magazine Heroes – Trinity Mirror – JYL Hand to Hand – Big Wheel Consultancy – Reach Plc – NFRN – Short List Media – Jellyfish – HELLO!- Fore Group – Bauer Media – Daily Mail
and of course our mentors
Promotions – Kevin Petley of HELLO!
Retail – Paul Duffy of Mail Newspapers
Supply Chain – Michael Williams of SmithsNews
Photos Available Now
We have uploaded all the photos of the day to our the Ace website. You can view these and download from the site, if you have any problems please note the number and ask us we’ll be happy to send a photo through. mark.farris@acecirculation.com
View the Presentations
All three of our syndicate presentations were filmed and can be viewed on the
[BTN]Find out more about the 2019 Program[/BTN]