Circulation and Trade Marketing Executive
Seymour / Deadline: 29 October, 2023 / Please submit your salary expectation
re you a whizz at preparing and presenting accurate data to influence decisions and get magazines sold nationwide? Then this is the role for you!
You will work within Seymour’s Client Services team, supporting the Newstrade Marketing Controller with the management of a leading Children’s Publisher, as well as other Publishers. Your primary focus will be to analyse and assess the retail sales performance of the children’s and other markets as well as the client’s portfolio, by maximising the use of the data available. The objective being to influence the sales of the portfolio, supporting profitability and activating their brands in the retail environment. This will entail accurately monitoring & reporting upon portfolio and title level performance versus objectives & the market, presenting this to internal teams and publisher stakeholders.
Key Accountabilities
Relationship Builder – developing best in class customer relationships with our publishing clients and internal and external trading partners.
Consumer focused – become a Consumer Insight ‘specialist’, developing insights and helps turn them into action.
Analytical – provides market intelligence of the children’s sector & the client’s performance. Be responsible for key reports for the team, publishing clients and external partners.
Uses data to influence decisions – utilising available data & converting it into a presentable format to influence activation at retail and support retail negotiations.
Commercial – use available data to review the effectiveness of trade marketing investment to ensure the best return on investment and tracks retail performance for key multiples for internal and external purposes.
Presentation skills – present effectively to retailers, internal Seymour departments and the client when necessary.
Accurate administration – to accurately input retail activity into the magazine promotional booking system and become a proficient user of company systems.
Benefits
At the Frontline Group we offer great training, and a range of salary sacrifice flexible benefits which you can select based on your lifestyle; benefit options include private medical insurance, holiday purchase and a tech scheme to name a few.
On top of that we also offer:
25 days holiday plus bank holidays (pro rata)
Coaching and mentoring available to all
Informal hybrid working
2 paid days to volunteer for a registered charity
Confidential Employee Assistance Programme
Additional Information
The Children’s Magazine sector is now the second largest on the UK Newsstand and a category that continues to performed Well. Our client is consistently innovating and launching new titles. You will also offer expertise to the client’s commercial team as well as within the Seymour Client Services department. You will be playing your part in helping children to be entertained, informed, inspired, and discover the joy that comes with reading a magazine, the ultimate treat with benefits for curious little minds. Please state your salary expectations when applying.
Essential Skills
A team player, who is good at building trust and long-term relationships.
You are self-motivated, well organised and good at meeting deadlines.
A strong communicator, good at getting your point across clearly and concisely
You are also a good listener, have empathy and understand how to get the best out of those around you.
You have strong analytical skills and are inquisitive about data.
You possess an exceptional eye for detail.